Are you doing your job as an efficient digital marketer? Did you get a digital marketer to help you with your SEO needs? Whatever your situation is, you need to make sure that you as a digital marketer or that your hired digital marketer is helping you with your SEO (Search engine optimization). If your … Read more How to Do Your Digital Marketing Right
When it comes to search engine optimization (SEO), most people find it difficult to set a meaningful budget. Considering that SEO plays an important role in growing a business, it can be quite easy to overspend (or underspend) in hopes of seeing great results. If you wish to maximize your marketing dollars and take full … Read more How to Set a Meaningful Budget for SEO Services
When searching for information about keywords related to SEO, the first thing that shows up is keyword research. It makes sense because keyword research is crucial to ranking your pages. But before you get caught up on the technical stuff, it’s worth understanding the basic principles of keywords in general. A keyword is one of … Read more Basics of SEO: What is a Keyword and How Do You Use It?
If you’re looking to build a website or perhaps update an existing one, you want it to be user-friendly, organised, and search engine-optimised. These things help make your website more fluid and easy to navigate by providing both site visitors and search engines with all the information they need about your website. The question is, … Read more 5 Ways on How Sitemaps Can Benefit Your Website
When you hear brands like Apple, Microsoft, and Google, they conjure vivid images in your head of who they are and what their company is all about. Each of these brands have a cult following that are highly passionate about the company’s products/services. One of the reasons they’ve garnered loyal consumers is through the use … Read more Here’s How Digital Marketing Can Help Your Business
It’s rare that consumers make a blind purchase in this day and age without going through several online reviews first. In 2016 alone, almost 90% of shoppers read at least one review before making a purchase. This means that the vast majority of consumers do their own research to determine if the products/services are worth … Read more The Importance of Online Reviews for Your Business
The internet is constantly evolving every single day, and if you don’t step up you game, you’re probably going to be left behind by your competitors. This is especially important for entrepreneurs who are looking to grow their online presence and expand their brand awareness. Keeping up with the latest trends and ensuring that your … Read more 3 Important Google Tools for Your Website That Are Actually Free
In a world where a consumer’s experience is driven by technology, SEO (search engine optimization) has become an important factor for entrepreneurs who are looking to grow their business. Digital marketing is dominated by SEO and it’s this very strategy that drives traffic to your website through organic searches. Basically, SEO works by sending signals … Read more How SEO Can Help Your Business Grow
If you’re looking for ways to effectively market your local business online, then Local SEO is the way to go. In recent years, Local SEO has become a crucial element in building a successful brand by increasing visibility across search engines. This helps attract a local audience and boost your foot traffic which in turn … Read more How Important is Local SEO?
For most startup owners, Search engine optimization (SEO) and search engine marketing (SEM) are two of the most popular online marketing strategies to consider. These marketing tactics are key to getting your website of the ground and help your business get exposed to potentially new customers, both locally and internationally. The question is, which one … Read more SEO vs SEM: Which Online Marketing Strategy is Best for Startups?